player, completely unwaivered. >> nice work with the final look at the 49ers before. coming up later. now we will send it back to you live. >> all right. thanks very much. >> super bowl is boosting business for companies all around the bay area. 1 grocery store says sells are third to 40% higher than last year. restaurants are so busy that they have had to turn down catering orders. people who want to start super bowl celebrations early. >> it's going to be live, energy, just going off the hook. niners everywhere screaming, shouting, chanting, singing. it's going to be great.